AbstractWithout followership there is no leadership. Question is: When will others follow you? The means, many superiors resort to, often rest on positional powers. By the use of punishments or rewards they get their subordinates to do what they want. These means, however, are rather indicative of management than of true leadership. Moreover, they are by and large ineffective and little sustainable. The alternative is to engage and mobilize subordinates. Engage them so that they become followers of the bigger idea, mobilize them so that they become active followers.In his inaugural lecture, Professor Van Quaquebeke presented two communication techniques that engage and mobilize others. In particular, he span the arch from grand vision communication to small everyday communication in the form of question asking. In doing so, he outlined how leaders can create an image of the future that people can really relate to and he illustrated how they can use communication to signal an appreciation that uplifts people from their petty daily preoccupations. His talk rested upon some of the most up to date psychological thinking on leadership communication. He presented some data to support its validity as well as some concrete take away messages for practitioners and students alike. |
|
More about Prof. Niels Van Quaquebeke |